Dignity Health
CommonSpirit Health, the master brand for Dignity Health, CHI Health, and Virginia Mason Health, is more commonly known by the line that has come to define it – “Hello Humankindness”. As a mission-driven organization to provide better healthcare for all, CommonSpirit delivers clinical excellence across a system of 140 hospitals and more than 1,000 care sites in 21 states. I’ve passionately developed everything from brand tv spots and online videos to OOH and social activations. Here’s a few examples.
“Neighbor Dance Off” :30
“Driveway Chalk” :30
“Duck Xing” :30
“Sign Language” :30
“Saving Deer” :30
“Back to Back” :30
What does humankindness look like? It’s different for everyone. For this social campaign we reached out to 5 artists to find out how humankindness inspires them, their work and their communities. Working together with Lonelyleap productions and a select group of wickedly talented editors we created 6 short snackable films that were launched on TikTok and Dignity Health’s social channels.
Below is a sample of the mounds of work we developed for CommonSpirit Health’s social channels, i.e; digital ads, online films, videos and activations.