Michael Fiore • Creative Director / Art Director
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Citrix

CITRIX

Citrix Digital Workspaces are how organizations boost productivity, engage consumers, and empower their people. With a flexible and secure platform, organizations can connect, collaborate, and innovate from anywhere—on any device, and at any time. We traveled to far away lands to uncover stories where Citrix products helped to revolutionize business and ultimately change the way we work.

 

“Sunderland Council” Sunderland, England. 2:00

 

“RhB Railway” Chur, Switzerland 2:00

 

“Santa Rita Winery” Santiago, Chile. 2:00

 

Role: Executive Creative Director/Art Director

Client: Citrix
Agency: Y&R California
Agency Producers: Vera Kacurova (Switzerland), Ben Latimer (Chile)
Copywriters: Mimi Cook, Roz Romney (Chile)
Chief Creative Officer: Mimi Cook
Directors: David Terry Fine, Brandon Loper 
Production company: Little Moving Pictures (England). Avocados & Coconuts (Switzerland, Chile)
Producers: Jeremy Summer (England), Dalia Burde/Michael MacDonald (Switzerland, Chile)
Director of Photography: Devin Whetstone (England, Switzerland), Alexander Hy Disenhof (Chile)
Editors: Nathan Petty (England, Switzerland), Bernardo Revilla/Connor Mcdonald (Chile)
Color: Ayumi Ashley
Music: Asche & Spencer